For creators
Never run out of video ideas
Content ideas come in streaks: weeks of nothing, then ten at once. Ideaful gives you the ten. Type your niche, a topic or a format, and it branches into angles close to what you already do and angles borrowed from completely different corners of the internet.
Try it free. Your first spark needs no account and no card.
What it can look like
Type “language learning” and the ideas around it can look something like this. (An example, written to show the idea, not a recording.)
Close to what you meant
- A week of one phrase in five situations
- Learning by ordering food in the real city
- Common mistakes, corrected live
From somewhere else
- A cooking show where the recipe is in the new language
- Sports commentary as a vocabulary drill
How you'd use it
Merge two formats you like into a new series, run an idea past a viewer who's seen it all, and check who has already made it. Then Brief gives you a one-page plan with a cheap first test: one video, not a whole channel pivot.
Spark a topic or a format
Type what you make, or what you wish you made. You get angles you could film this week, and a few that nobody in your niche has tried.
Merge two formats
Like a reaction format and a how-to format? Merge them, and you get a series idea that borrows the best of each.
Review it as the audience
Critics include the viewer who's seen it before and the person who scrolls past in two seconds. Research checks whether the idea already exists. Brief ends with the cheapest way to test it.
Questions
Can it tell me what will go viral?
No, and be wary of anything that says it can. It helps you find angles that are distinct, and checks whether someone has already made your idea, which is the most common reason a good one flops.
Is it only for video?
No. Newsletters, podcasts, posts, series, courses: type what you make and the ideas follow. The map works for any format.
Can I try it before signing up?
Yes. Type a thought in the box at the top of this page and you get a free spark, with no account and no card. Make an account when you want to keep going, and you get free starter credits to begin with.